Why do you want to work in this industry? Tell a story about how you first became interested in this type of work. Point out any similarities between the job you're interviewing for and your current or most recent job. Provide proof that you aren't simply shopping in this interview. Make your passions for you work a theme that you allude to continually throughout the interview. "I've always wanted to work in an industry that makes tools. One of my hobbies is home-improvement projects, so I've collected a number of saws manufactured by your company. I could be an accountant anywhere, but I'd rather work for a company whose products I trust." How do you stay current? Demonstrate natural interest in the industry or career field by describing publications or trade associations that are compatible with your goal. "I pore over the Wall Street Journal, the Times, Institutional Investor, and several mutual fund newsletters. And I have a number of friends who are analysts." Why do you think this industry would sustain your interest in the long haul? What expectations or projects do you have for the business that would enable you to grow without necessarily advancing? What excites you about the business? What proof can you offer that your interest has already come from a deep curiosity-perhaps going back at least a few years-rather than a current whim you'll outgrow? "The technology in the industry is changing so rapidly that I see lots of room for job enhancement regardless of promotions. I'm particularly interested in the many applications for multimedia as a training tool." |