Ecoefficiency (measures
to minimize environmental
impact through the reduction
Line or elimination of waste from
(5) production processes) has
become a goal for companies
worldwide,withmanyrealizing
significant cost savings from
such innovations. Peter Senge
(10) and Goran Carstedt see this
development as laudable but
suggest that simply adopting
ecoefficiency innovations could
actually worsen environmental
(15) stresses in the future. Such
innovationsreduceproduction
waste but do not alter the num-
ber of products manufactured
nor the waste generated from
(20) their use and discard; indeed,
most companies invest in eco-
efficiency improvements in
order to increase profits and
growth. Moreover, there is
(25) no guarantee that increased
economic growth from eco-
efficiency will come in similarly
ecoefficient ways, since in
today’s global markets,
(30) greater profits may be turned
into investment capital that
could easily be reinvested
inold-styleeco-inefficient
industries. Evenavastly
(35) moreecoefficientindustrial
system could, were it to grow
much larger, generatemore
total waste and destroy more
habitat and species than would
(40) a smaller, less ecoefficient
economy. Senge and Carstedt
argue that to preserve the
global environment and sustain
economic growth, businesses
(45) must develop a new systemic
approach that reduces total material use and total accu-
mulated waste. Focusing
exclusivelyonecoefficiency,
(50) which offers a compelling
business case according
to established thinking, may
distract companies from
pursuing radically different
(55) products and business
models.
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Q10:
According to the passage, an exclusive pursuit of ecoefficiency may cause companies to
A. neglect the development of alternative business models and products
B. keep the number of products that they manufacture unchanged
C. invest capital from increasedprofits primarily in inefficient and outmoded
industries that may prove unprofitable
D. overemphasize the production process as the key to increasing profits and growth
E. focus more on reducing costs than on reducing the environmental impact of
production processes
Answer:
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答案选A.我觉得定位在这里
Focusing
exclusivelyonecoefficiency,
(50) which offers a compelling
business case according
to established thinking, may
distract companies from
pursuing radically different
(55) products and business
models.
这个意思好像是和A相反的。请指点。 | 
