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OG 13 中的一道CR题目，大家一起讨论下
第34页，Q22，google过，OG12中的选项和OG13稍有差异，OG13中答案是B。
要选的答案是要解释销售的增长是由于组织的重新调整；而重新调整的内容就是将之前的销售模式由分区域改变为分行业。而答案B并未涉及行业这个关键词，有点牵强。大家有何看法呢？
Following several years ofdeclining advertising
sales, the GreenveTimes reorganized its
advertising sales force. Before reorganization, the
sales force was organized geographically, with some
sales representatives concentrating on city-center
businesses and others concentrating on different
outlying regions. The reorganization attempted to
increase the sales representatives' knowledge of
clients' businesses by having each sales
representative deal with only one type of industry or
of retailing. After the reorganization, revenue from
advertising sales increased.
In assessing whether the improvement in advertising
sales can properly be attributed to the reorganization,
it would be mosthelpful to find out which of the
following?
(A) What proportion of the total revenue of the
GreenvilleTimes is generatedby advertising
sales?
(B) Has the circulation of the Greenville Times
increased substantially in the last two years?
(C) Among all the types of industry and retailing that
use the GreenvilleTimes as an advertising
vehicle, which type accounts for the largest
proportion of the newspaper'sadvertising sales?
(D) Do any clients of the sales representatives of
the GreenveTimes have a standing order with
the Times for a fixed amountof advertising per
month?
(E) Among the advertisers in the Greenville Times,
are there moretypes of retail business or more
types of industrial business? |
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