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GWD-1-35

整篇文章没看懂 :-(

概念太多了,亏我还做了4年的营销,这些东东还是没看明白,高手们帮我解释一下吧,拜托了。


   In corporate purchasing,

       competitive scrutiny is typically

       limited to suppliers of items that are

Line       directly related to end products.

  (5)      With “indirect” purchases (such as

computers, advertising, and legal

services), which are not directly

related to production, corporations

often favor “supplier partnerships”

(10)      (arrangements in which the

purchaser forgoes the right to

pursue alternative suppliers), which

can inappropriately shelter suppliers

from rigorous competitive scrutiny

(15)      that might afford the purchaser

economic leverage.  There are two

independent variables—availability

of alternatives and ease of changing

suppliers—that companies should

(20)      use to evaluate the feasibility of

       subjecting suppliers of indirect

       purchases to competitive scrutiny.

This can create four possible

situations.

(25)            In Type 1 situations, there are

many alternatives and change is

relatively easy.  Open pursuit of

alternatives—by frequent com-

petitive bidding, if possible—will

(30)      likely yield the best results.  In

Type 2 situations, where there

are many alternatives but change

       is difficult—as for providers of

employee health-care benefits—it

(35)    is important to continuously test

the market and use the results to

secure concessions from existing

suppliers.  Alternatives provide a

      credible threat to suppliers, even if

(40)     the ability to switch is constrained.

In Type 3 situations, there ate few

alternatives, but the ability to switch

without difficulty creates a threat that

companies can use to negotiate

(45)      concessions from existing suppliers.

In Type 4 situations, where there

are few alternatives and change

is difficult, partnerships may be

unavoidable.

--------------------------------------------------------------------------------

Q35:

Which of the following best describes the relation of the second paragraph to the first?

              

The second paragraph offers proof of an assertion made in the first paragraph.
The second paragraph provides an explanation for the occurrence of a situation described in the first paragraph.
The second paragraph discusses the application of a strategy proposed in the first paragraph.
The second paragraph examines the scope of a problem presented in the first paragraph.
The second paragraph discusses the contradictions inherent in a relationship described in the first paragraph.



--------------------------------------------------------------------------------

Q36:

Which of the following can be inferred about supplier partnerships, as they are described in the passage?

              

They cannot be sustained unless the goods or services provided are available from a large number of suppliers.
They can result in purchasers paying more for goods and services than they would in a competitive-bidding situation.
They typically are instituted at the urging of the supplier rather than the purchaser.
They are not feasible when the goods or services provided are directly related to the purchasers’ end products.
They are least appropriate when the purchasers’ ability to change suppliers is limited.



--------------------------------------------------------------------------------

Q37:

According to the passage, which of the following factors distinguishes an indirect purchase from other purchases?



The ability of the purchasing company to subject potential suppliers of the purchased item to competitive scrutiny
The number of suppliers of the purchased item available to the purchasing company
The methods of negotiation that are available to the purchasing company
The relationship of the purchased item to the purchasing company’s end product
The degree of importance of the purchased item in the purchasing company’s business operations
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偶说说偶的思路吧。不是牛银。
   In corporate purchasing,


       competitive scrutiny is typically

       limited to suppliers of items that are

Line       directly related to end products.

建立中心论点,和逻辑图的开头:competitive scrutiny 和suppliers of items 有个limited的联系。注意形容词typically, directly ,end。主要是为了后面区分。

  (5)      With “indirect” purchases (such as

computers, advertising, and legal

services), which are not directly

related to production, corporations

often favor “supplier partnerships”

(10)      (arrangements in which the

purchaser forgoes the right to

pursue alternative suppliers), which

can inappropriately shelter suppliers

from rigorous competitive scrutiny

(15)      that might afford the purchaser

economic leverage.

在indirect purchasing中,公司用“supplier partnerships”,这个是一种列举的情况。这种strategy的效果就是which can inappropriately shelter suppliers from rigorous competitive scrutiny  that might afford the purchaser economic leverage.。

There are two

independent variables—availability

of alternatives and ease of changing

suppliers—that companies should

(20)      use to evaluate the feasibility of

       subjecting suppliers of indirect

       purchases to competitive scrutiny.

This can create four possible

situations.

两个因素影响公司去evaluate。导致四种情况:下面就是四种情况的列举。

(25)            In Type 1 situations, there are

many alternatives and change is

relatively easy.  Open pursuit of

alternatives—by frequent com-

petitive bidding, if possible—will

(30)      likely yield the best results.  In

Type 2 situations, where there

are many alternatives but change

       is difficult—as for providers of

employee health-care benefits—it

(35)    is important to continuously test

the market and use the results to

secure concessions from existing

suppliers.  Alternatives provide a

      credible threat to suppliers, even if

(40)     the ability to switch is constrained.

In Type 3 situations, there ate few

alternatives, but the ability to switch

without difficulty creates a threat that

companies can use to negotiate

(45)      concessions from existing suppliers.

In Type 4 situations, where there

are few alternatives and change

is difficult, partnerships may be

unavoidable.

四种情况中,两个因素一个多,一个少,或者同多同少。作者分别说出因素不同,导致公司选择的strategy是什么。主要要主意,不同的因素,有什么样的结果。


整个说来,我觉得这篇文章和理科文中,那些有一大串吓死人的名词有点像。但是主要抓住各个概念之间的关系,文章并不难做。

楼下偶来分析题目。

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Q35:

Which of the following best describes the relation of the second paragraph to the first?

              

    A        The second paragraph offers proof of an assertion made in the first paragraph.

    B        The second paragraph provides an explanation for the occurrence of a situation described in the first paragraph.

    C       The second paragraph discusses the application of a strategy proposed in the first paragraph.

    D       The second paragraph examines the scope of a problem presented in the first paragraph.


E        The second paragraph discusses the contradictions inherent in a relationship described in the first paragraph.


选C。定位点在


that companies should



(20)      use to evaluate the feasibility of

       subjecting suppliers of indirect

       purchases to competitive scrutiny.

This can create four possible

situations.。(这句话后面肯定就是列举了)

感觉上,凡是structure type的题目,都是在要定位的句子,词语前面一点就会进行说明。

Q36:

      Which of the following can be inferred about supplier partnerships, as they are described in the passage?

    A       They cannot be sustained unless the goods or services provided are available from a large number of suppliers.

    B       They can result in purchasers paying more for goods and services than they would in a competitive-bidding situation.

    C       They typically are instituted at the urging of the supplier rather than the purchaser.

    D       They are not feasible when the goods or services provided are directly related to the purchasers’end products.


E       They are least appropriate when the purchasers’ ability to change suppliers is limited.

选A。infer偶也做的不好。考试的时候就靠死记。 大家讨论吧。



Q37:

According to the passage, which of the following factors distinguishes an indirect purchase from other purchases?


    A      The ability of the purchasing company to subject potential suppliers of the purchased item to competitive scrutiny

    B      The number of suppliers of the purchased item available to the purchasing company

    C       The methods of negotiation that are available to the purchasing company

    D       The relationship of the purchased item to the purchasing company’s end product


E       The degree of importance of the purchased item in the purchasing company’s business operations
A。定位在第一段。In corporate purchasing,


       competitive scrutiny is typically

       limited to suppliers of items that are

Line       directly related to end products.

哎呀偶自己都说晕了,也不知道姐姐明白没。

总结偶rc的做法就是,死记+逻辑图。欢迎大家拍砖。

做完了对答案,偶的infer又错了。狂晕~~~~

TOP

谢谢

我就是对这些社科类的文章总也不开窍,被一大堆名词给吓倒。

TOP

36感觉好像无从下手 确定选B吗  我怎么觉得选E啊 定位 corporations often favor “supplier partnerships” (arrangements in which the purchaser forgoes the right to pursue alternative suppliers), which can inappropriately shelter suppliers from rigorous competitive scrutiny that might afford the purchaser economic leverage.上句说supplier partnership不换supplier的不好,E答案说当supplier不能换时 ,partnership是好的选择

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corporations often favor “supplier partnerships” (arrangements in which the purchaser forgoes the right to pursue alternative suppliers), which can inappropriately shelter suppliers from rigorous competitive scrutiny that might afford the purchaser economic leverage.

E选项只说明了选择权被limited了,而原文中最后一句还有一个限定性条件 supplier也是few的。

B项对应的这句话的意思企业支持supplier partnerships这种行为,这能够不恰当地在缜密的竞争审查中庇护供应商,而这种审查往往可以负担买方的经济杠杆。 言外之意就是买方可能会存在多付钱的现象
个人意见

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