MBA ADMISSIONS STRATEGY
FROM PROFILE BUILDING TO ESSAY WRITING
'I would definitely buy this book if I were applying again.'
Rodney Bryant, Macquarie Bank, Australia, formerly of Morgan Stanley, New York
Learn all about MBA admissions techniques and skills from an expert!
MBA Admissions Strategy guides candidates through the four most important aspects of
a successful, competitive business school application:
? Competitive Strategy
? Profile Development
? Essay Management and
? Writing Technique
This lively and accessible new book takes you step-by-step through the process of
producing a successful MBA application, with primary emphasis on the essays.
The book outlines a system for candidates to identify the competitive value of their past
and construct an application profile and compelling message from this. The book then
deals with the typical essay questions that applicants face and shows candidates how to
fit their profile message to each question: how to know what to write, which essay to
write it in, and how to write it well. Along with specific templates and solutions for
improving expression, the book shows readers how to avoid common essay pitfalls.
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