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标题: GWD-12-Q22 [打印本页]

作者: luciferc    时间: 2012-6-26 07:01     标题: GWD-12-Q22

GWD-12-Q22*

Denoma, a major consumer-electronics maker, had a sizeable decline in sales revenue for its most recent fiscal year.
This result appears surprising, because electronics retailers report that although their overall sales were considerably lower than in the previous year, their sales revenue from Denoma models actually grew, largely thanks to some innovative and popular models that Denoma introduced.


Which of the following, if true, does most to explain the apparently surprising result?



E       During the period, consumer-electronics retailers sold remaining units of Denoma’s superseded models at prices that were deeply discounted from those models’ original prices.

the answer is C


作者: trackofheart    时间: 2012-6-26 20:40

这题我选的E,  
我说一下自己的想法。
这题的推理过程是这几年D的整体销售收入下降,但是电子零售商虽然整体的销售量比去年低,但卖D的销售收入却增加了,因为D 引进了一些新的革新的并流行的机型。
看c, 其说明有个D 的销售收入的重要部分是来自为生产厂做零件。文中用了significant, 但是并不清楚这个到底是多少,40% 也叫significant, significant 并不等于大部分,significant 就是重要的,意义重大的,40%也叫重要的,而且其没有说明这部分的销售是up or down ,即没有说明对整个revenue 的影响,
看E, E说零售商以非常低于原来的价格卖掉那些D 过时的机型,那么等于说D 是亏本在卖,卖的越多就亏得越多,这可能不能抵消掉D 的新的流行的机型的收入。所以这正好说明了D 的整体销售收入下降,但D 的新机型的销售收入上升。

open to discussion!
作者: annieview    时间: 2012-6-27 06:36

electronics retailers report that 【although their overall sales were considerably lower than in the previous year】, 【their sales revenue from Denoma models actually grew】, largely thanks to some innovative and popular models that Denoma introduced.

ls要看清原文喔..
原文说的是overall sales下降 但D的sales revenue是增长的
作者: stoner28    时间: 2012-6-28 06:45

零售商的overall sales下降正说明,其它品牌的电器销售疲软,Denoma公司主要利润来源于为其它电器生产商提供部件。尽管Denoma自己品牌的电器利润率高了,却不足以抵消部件销售利润的下降。
作者: shinboy    时间: 2012-6-29 20:42

同意,而且E之所以不对的原因:revenues和profits是不一样的,revenues是收入就是你收到的钱,减去成本之后才是profits。本题只考虑 revenues,所以说不管他是如何削价,price低于成本,都会增加revenues,而题目中已经说了 零售商那里的denoma 的sales revenues增加的,所以 这个E中的削价 是没有影响的  无关选项




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