12. A certain automaker aims to increase its market share by deeply discounting its vehicles’ prices for the next
several months. The discounts will cut into profi ts, but because they will be heavily advertised the manufacturer
hopes that they will attract buyers away from rival manufacturers’ cars. In the longer term, the automaker
envisions that customers initially attracted by the discounts may become loyal customers.
In assessing the plan’s chances of achieving its aim, it would be most useful to know which of the following?
(A) Whether the automaker’s competitors are likely to respond by offering deep discounts on their own
products
(B) Whether the advertisements will be created by the manufacturer’s current advertising agency
(C) Whether some of the automaker’s models will be more deeply discounted than others
(D) Whether the automaker will be able to cut costs sufficiently to maintain profit margins even when the
discounts are in effect
(E) Whether an alternative strategy might enable the automaker to enhance its profi tability while holding a
constant or diminishing share of the market
这题选项D是错的，OG的解释是：The discounts the automaker plans to off er will cut into profits, according to the information given, so the question of whether the automaker can maintain profit margins while the discounts
are in effect has already been answered.
把原题改成：A certain automaker is aiming to increase its market share by deeply discounting its vehicles’ prices for the next several months and to heavily advertise the manufacturer; hence the automaker can attract buyers away from rival manufacturers’ cars. In the longer term, the automaker envisions that customers initially attracted by the discounts may become loyal customers.作者: 87338618 时间: 2011-12-21 06:46
