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标题: 求助:为什么A不对? [打印本页]

作者: sealg    时间: 2011-10-16 20:58     标题: 求助:为什么A不对?

Because postage rates are rising, Home Decorator magazine plans to maximize its profits by reducing by one half the number of issues it publishes each year. The quality of articles, the number of articles published per year, and the subscription price will not change. Market research shows that neither subscribers nor advertisers will be lost if the magazine’s plan is instituted.
Which of the following, if true, provides the strongest evidence that the magazine’s profits are likely to decline if the plan is instituted?A
(A) With the new postage rates, a typical issue under the proposed plan would cost about one-third more to mail than a typical current issue would.
(B) The majority of the magazine’s subscribers are less concerned about a possible reduction in the quantity of the magazine’s articles than about a possible loss of the current high quality of its articles.
(C) Many of the magazine’s long-time subscribers would continue their subscriptions even if the subscription price were increased.
(D) Most of the advertisers that purchase advertising space in the magazine will continue to spend the same amount on advertising per issue as they have in the past.
(E) Production costs for the magazine are expected to remain stable.
作者: YEWCHOW    时间: 2011-10-17 06:29

我觉得你可能理解的方向不对。
题目的意思是,由于postage rates增长了,所以该杂志采取了减少ISSUES发

表的方式来使利益最大化,其它条件都是不变的。
问题的意思是哪个选项为计划执行后杂志利益的锐减提供了证据。
A所讲的postage rates实际上是题目的一个背景,而与计划执行后所的效果

无关,注意! 正确选项一定是要看计划执行后的效果。
另外,你可以这样理解,new postage rates 花费的是谁的钱??是ISSUE作

者的钱,而非杂志方面的钱。

我认为选D。
作者: sealg    时间: 2011-10-17 21:37

你是对的~答案是D.你分析D的理由是什么?我觉得D是对的,但是第一次

看的时候就是选了A...
作者: YEWCHOW    时间: 2011-10-18 06:20

是这样,因为该杂志发表的issue减少了,而Most of the advertisers that purchase advertising space in the magazine will continue to spend the same amount on advertising per issue as they have in the past,
即amount of issues 乘以 amount on advertising per issue等于total revenue
如果issues 少了,amount on advertising per issue 不变,则revenue少了




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