[size=undefined]•GWD-12-Q22:
[size=undefined]•Denoma, a major consumer-electronics maker, had a sizeable decline in sales revenue for its most recent fiscal year.This result appears surprising, because electronics retailers report that although their overall sales were considerably lower than in the previous year, their sales revenue from Denoma models actually grew, largely thanks to some innovative and popular models that Denoma introduced.
[size=undefined]•Which of the following, if true, does most to explain the apparently surprising result?
[size=undefined]A.A. Because of the need to educate the public about its new models’ capabilities, Denoma’s advertising spending was higher than normal over the period.
[size=undefined]B.B. For the period at issue, Denoma’s major competitors reported declines in revenue that were, in percentage terms, greater than Denoma’s.
[size=undefined]C.C. A significant proportion of Denoma’s revenue comes from making components for other consumer-electronics manufacturers.
[size=undefined]D.D. Unlike some of its major competitors, Denoma has no lines of business outside consumer electronics to provide revenue when retail sales of consumer electronics are weak.
[size=undefined]E.E. During the period, consumer-electronics retailers sold remaining units of Denoma’s superseded models at prices that were deeply discounted from those models’ original prices. 作者: adolfgao 时间: 2011-8-3 21:29
本人菜鸟，不知道分析的对不对。。原文貌似是说although overrall sales are lower, the sales revenue increases..卖出去的货少了，赚的钱多了。。只能是有别的原因导致赚钱多，如果不是每样货的价格提高的话。。因为文中有提到引进技术，所以给别的制造商提供零件可以提高收入，解释了原因。。作者: cherry_rui 时间: 2011-8-8 06:36
14.GWD-12-Q22:（sales 和profit利润 和revenue收入的问题）
Denoma, a major consumer-electronics maker, had a sizeable decline in sales revenue for its most recent fiscal year. This result appears surprising, because electronics retailers report that although their overall sales were considerably lower than in the previous year（要读懂这句话）, their sales revenue from Denoma models actually grew, largely thanks to some innovative and popular models that Denoma introduced.
1.D 最近几年sales revenue下降，
2. 这个现象很奇怪：因为尽管他们海外销量相比之前是下降的，但是他们从Denoma model得到的收入是上升的
Which of the following, if true, does most to explain the apparently surprising result?
Because of the need to educate the public about its new models’ capabilities, Denoma’s advertising spending was higher than normal over the period. （成本上去了，其实解释了profit下降了但是没有解释revenue下降）
For the period at issue, Denoma’s major competitors reported declines in revenue that were, in percentage terms, greater than Denoma’s.无关
A significant proportion of Denoma’s revenue comes from making components for other consumer-electronics manufacturers.（D的大部分收入来自为同行业的其他生产者提供配件）因此其从Denoma model得到的收入是上升的但是，海外销量相比之前是下降的，而且总的sales revenue也是下降的
Unlike some of its major competitors, Denoma has no lines of business outside consumer electronics to provide revenue when retail sales of consumer electronics are weak.（2是主要逻辑链，跳出了主要逻辑链，无关）
During the period, consumer-electronics retailers sold remaining units of Denoma’s superseded models at prices that were deeply discounted from those models’ original prices. （但一说价格也不能说明revenue的升降）
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