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标题: OG11-57 [打印本页]

作者: tomatohuas    时间: 2007-4-28 07:22     标题: OG11-57

Among the more effective kinds of publicity that publishers can get for a new book is to have excerpts of it published in a high-circulation magazine soon before the book is published. The benefits of such excerption include not only a sure increase in sales but also a fee paid by the magazine to the book's publisher.
Which of the following conclusions is best supported by the information above?


(A) The number of people for whom seeing an excerpt of a book in a magazine provides an adequate substitute for reading the whole book is smaller than the number for whom the excerpt stimulates a desire to read the book.


(B) Because the financial advantage of excerpting a new book in a magazine usually accrues to the book's publisher, magazine editors are unwilling to publish excerpts from new books.


(C) In calculating the total number of copies that a book has sold, publishers include sales of copies of magazines that featured an excerpt of the book.


(D) The effectiveness of having excerpts of a book published in a magazine, measured in terms of increased sales of a book, is proportional to the circulation of the magazine in which the excerpts are published.


(E) Books that are suitable for excerpting in high-circulation magazines sell more copies than books that are not suitable for excerpting.

答案是A

答案是A没有问题的,不过我想问一个其他的问题。

一般来说,这种在杂志上发表摘要是应该book publisher 给杂志钱啊,相当于做广告了,为什么反而是杂志要付费呢?

谢谢大家哦。


作者: hjgjfgfb    时间: 2007-4-28 13:17

呵呵

付的是版权费

作者写的书杂志登出来作者怎么能不收钱呢


作者: tomatohuas    时间: 2007-4-28 21:18

感谢 !!!!!!




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