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标题: [申请攻略] MBA专业介绍系列 ZZ [打印本页]
作者: crossmoon 时间: 2005-6-28 01:33 标题: MBA专业介绍系列 ZZ
大家目前处于选校的阶段,最迷茫的可能是哪些专业更适合自己,将来这个专业的发展前景如何?是否容易找工作,都要找哪些类型的工作?这里先贴出一个简介,欢迎对本行业比较了解的朋友能提出中肯的意见!
作者: crossmoon 时间: 2005-6-28 01:34
1, Accounting
Accounting is a formal system of collecting, organizing and reporting financial data that are used in making economic decisions. The users of these data include corporate shareholders, lenders, management, employees, taxing and regulatory agencies, research organizations, and many others. The data shed light on current financial status and liquidity, as well as past profitability and funds-generating capability.
Many different types of economic decisions require accounting data. One major use of accounting data is to inform outsiders (interested people who do not have direct access to corporate records) of the economic status and progress of the firm. These reports follow a body of accounting methodology called generally accepted accounting principles (GAAP). By contrast, the management of the firm requires data that will aid in controlling operations and in evaluating the performance of subordinates. Outside agencies often collect accounting data in a variety of pre-specified forms. These data are used for tax collection and various other social and economic policy purposes
作者: crossmoon 时间: 2005-6-28 01:34
Business Specialties: Accounting
1. University of Pennsylvania (Wharton)
2. University of Illinois–Urbana-Champaign
3. University of Texas–Austin (McCombs)
4. University of Chicago
5. Stanford University (CA)
6. University of Michigan–Ann Arbor
7. New York University (Stern)
8. University of Southern California (Marshall)
9. Northwestern University (Kellogg) (IL)
10. University of North Carolina–Chapel Hill (Kenan-Flagler)
11. Columbia University (NY)
12. University of California–Berkeley (Haas)
13. University of Florida (Warrington)
14. University of Rochester (Simon) (NY)
15. Arizona State University–Main Campus
Indiana University–Bloomington (Kelley)
University of Washington
18. Harvard University (MA)
19. Ohio State University (Fisher)
20. Brigham Young University (Marriott) (UT)
Cornell University (Johnson) (NY)
22. Massachusetts Institute of Technology (Sloan)
Penn State University–University Park (Smeal)
24. Duke University (Fuqua) (NC)
University of Georgia (Terry)
University of Notre Dame (IN)
University of Wisconsin–Madison
28. Purdue University–West Lafayette (Krannert) (IN)
University of California–Los Angeles (Anderson)
University of Iowa (Tippie)
31. Michigan State University (Broad)
University of Virginia (Darden)
作者: crossmoon 时间: 2005-7-1 00:18
2. Health Care Management
The rapidly changing health care industry is the USA's second largest employer. The manager's role in health care organizations continues to grow in importance. In response to the demand for skilled managers and policy makers, the Health Care Management major builds upon the established strength of the management core and provides, in addition, a series of courses that familiarize the student with unique aspects and issues of the health care industry. An interdisciplinary faculty based in the business, medical, nursing and dental schools and in the School of Arts and Sciences, together with adjunct faculty from area health organizations, help the MBA student majoring in health care to be unusually well qualified to respond to the many critical problems now faced by hospitals, government agencies, group practices, pharmaceutical and biotechnology firms, insurance organizations, HMOs, and consulting firms.
据我了解: 在health Care方面比较强的学校有: Wharton, Duke, kellogg, Hass,和 UNC等等. Wharton 和 Duke的每一年的MBA health Care 方向要招多达6个MD. 而且,即使是近年就业不景气的情况下, health Care毕业生还是很抢手,毕业时2-3个不错的offer已到手了.
作者: crossmoon 时间: 2005-7-1 00:18
3. Insurance and Risk Management
By majoring in insurance and risk management, an MBA student may fuse general management education with a specialized expertise. This major enables the student to gain a thorough understanding of both risk management and insurance theory and practice. Students are exposed to the legal, actuarial, financial, and economic principles underlying corporate and public sector risk management, with specific applications to individual, business, and social problems. In addition, the functional areas of insurance company management, e.g., investment policy, financing, marketing, pricing, and underwriting, are explored in depth. Risk Management and Insurance theory, functions, and strategies are all investigated against a background of accelerating change in the legal, regulatory, and economic environment.
Career opportunities for MBA graduates with a major in insurance and risk management include positions in many types of consulting, risk management, employee benefits management, insurance company management, and personal financial planning. Risk management involves financial and statistical analysis of risk and insurance-related problems that confront businesses and public sector managers. Positions are available in risk management departments of large corporations, risk management consulting firms, insurance brokerage firms, and special risk divisions of insurance companies that deal with large corporate risks as well as government and nonprofit organizations around the world. The increasing importance of employee benefits in overall compensation management requires individuals with education in group insurance, pension plans, and deferred-compensation arrangements. Positions are available in corporate benefit departments, employee benefit consulting firms, and bank trust departments as well as social insurance agencies in the public sector. Insurance company management positions are available in general management, marketing, financial management, and research and planning; jobs in the regulatory sector are also available to our graduates. The growth in the number of firms providing personal financial planning has increased the demand for persons with education in the use of life insurance and related mechanisms in capital accumulation and estate conservation.
Additional opportunities for an MBA combining finance and insurance include positions in insurance company investment, pension fund management, and social insurance program design and oversight. Management consulting firms also seek candidates with expertise in insurance for positions involving insurance industry analysis, including insurance company formations and acquisitions. This demand can be expected to accelerate in view of the ongoing erosion of traditional regulatory barriers between commercial banking, insurance, and the securities industry.
作者: crossmoon 时间: 2005-7-1 00:19
4. Management
Management Departments encompass strategic and entrepreneurial management, as well as the management of people and organizations across national and cultural borders. The department offers course work and educational experience to students who desire to exercise leadership in their management careers, with major challenges and responsibilities in private, public, and not-for-profit organizations, large or small. In its teaching, the Management Department takes an eclectic approach, drawing on the most useful elements of the various management theories and integrating them to achieve a mixture of theoretical, analytical, and applied research and courses. The breadth and scope of the offerings in the department, the opportunities for associating with faculty of distinction and experience, and the career possibilities of each area should be considered by those interested in majors and by those investigating elective courses.
Majors are available in the following fields:
Entrepreneurial Management
Human Resource and Organizational Management
Multinational Management
Strategic Management
作者: crossmoon 时间: 2005-7-1 00:19
The Entrepreneurial Management major provides MBA students with skills, analytical tools, perspectives, and experiences which prepare him/her for a career as an autonomous entrepreneur, a family-business entrepreneur, or an entrepreneur in a corporate setting. Whether a student wants to start a business while in School, join an emerging business, or set the ground work to launch a new firm later in his/her career, the program aims to prepare students for these exciting options. Entrepreneurial skills and thinking are actively sought by more competitive and profitable growing businesses. The special strength of this program is that it combines theory with practice, providing students the opportunity to test the theories, models, and strategies learned in the classroom by creating real business plans, working on other field projects, and gaining access and insight from leaders in the entrepreneurial business community.
作者: crossmoon 时间: 2005-7-1 00:20
The Human Resource and Organizational Management major is designed to acquaint students with the leading edge of theory and practice in industrial relations, organizational behavior, change management and personnel management. It is intended to attract students with different sets of career objectives: (1) those whose focus is in human resource management and who see their futures as serving in this function in private- or public-sector enterprise, (2) those whose focus is organizational change and anticipate acting as change agents whether internally or as consultants and(3)those whose predominant pre-MBA work experience is technical in nature and who are interested in obtaining more depth in the behavioral side of organization and management and its institutional structure.
作者: crossmoon 时间: 2005-7-1 00:20
The premise underlying the MBA program in multinational management is twofold: (1) A large majority of MBAs will have management careers in firms that compete in global markets, and (2) MBAs who achieve positions of leadership in those firms will be able to manage effectively in both national and international arenas.
The purpose of the multinational management program is the preparation of students for management positions in international companies ranging from small firms to global corporations, and for administrative positions in government agencies and international organizations that have responsibilities relating to multinational business. As a result, this major focuses on the management of international firms that must operate in worldwide and heterogeneous national environments under conditions of economic and political risk.
作者: crossmoon 时间: 2005-7-1 00:20
The focus of this major is on managing the entire organization. This top-management perspective is primarily long-term and broad, going beyond the organization's internal operations to include consideration of environment, competitors, markets, regulations and society. Emphasis is on environmental scanning, planning and control, allocation of resources, evaluation of strengths and weaknesses, appraisal of present and future competition, and implementation of chosen strategies. The major in Strategic Management is designed to help students understand why general management is different from the management of any one particular function of an organization, and to provide them with the knowledge for pursuing a career in general management.
作者: crossmoon 时间: 2005-7-1 00:21
5. Managing Electronic Commerce
The Internet is offering a fundamentally new way of conducting business, creating tremendous opportunities and risks for organizations. E-commerce and computer-mediated interaction have transformed business by providing instantaneous large-scale nearly free commercial communications. This has changed vendor management and the nature of the supply chain and consumer and business marketing. It provides opportunities for customizing products, services, and advertising and promotional initiatives. Firms are able to measure the impact of marketing programs and supply-chain decisions as never before. Electronic commerce for many organizations also represents a new and unique path to the marketplace, leading to complex and innovative opportunities for distribution and for pricing. It raises important public policy issues related to privacy and the control, value, and use of information.
This Managing Electronic Commerce major is intended to provide an in-depth foundation for those interested in pursuing ventures specifically focused on the Internet (such as electronic retailing, providers and packagers of information or communication, etc.) as well as traditional product/service firms that are attempting to define the appropriate role for electronic commerce. It also provides a useful basis for consulting to both these types of organizations. Non-majors interested in an overview of business and policy in the electronic commerce area should also find selected courses from this major of interest.
The purpose of the major is to highlight those principles that will meet the following two objectives:
They will be timeless, based on sound theoretical principles; the recent collapse of dot-coms and much of the first generation of eCommerce firms underscores once again the importance of this.
They will be current and immediately applicable, and thus will prepare our graduates for leadership positions in industries attempting to deal with the impact of electronic commerce and information-based strategies. Key strategic choices will be in the areas of online pricing, degree of individualized or customized products and services, and the choice of online, traditional, or hybrid distribution channels.
The major provides an interdisciplinary approach to several decision areas, including advertising/communication, electronic retailing, information structures for large organizations, pricing, product and service design, and supply chain management. It builds on faculty and courses from departments such as Management, Marketing, Operations and Information Management, and Business and Public Policy.
Since a large number of elective courses are available for this major, and since the courses span multiple departments (and schools), several "tracks" within the major are also described. The student need not select one single such track to complete the Managing Electronic Commerce major. However, the set of courses for each track is intended to provide important guidance to the student interested in that particular area within electronic commerce.
作者: crossmoon 时间: 2005-7-1 00:22
6. Marketing
For strategic decision makers in the private and public sectors, "marketing" describes a fundamental approach to general management decision making as well as a necessary set of business functions. Marketing is an important input to top management's choices of served markets, competitors, and portfolios of operating technologies. As such, the field of marketing is a valuable preparation for many types of management careers including consulting, entrepreneurial management, and line management. Because of its broad relevance, marketing is often chosen by students as part of a dual major, as well as a major in itself. The variety of courses offered by the marketing faculty has been designed to meet the needs of management generalists and those who choose either the marketing management or marketing research major areas.
Business Specialties: Marketing
1. Northwestern University (Kellogg) (IL)
2. University of Pennsylvania (Wharton)
3. Harvard University (MA)
4. University of Michigan–Ann Arbor
5. Duke University (Fuqua) (NC)
6. Stanford University (CA)
7. Columbia University (NY)
8. University of California–Los Angeles (Anderson)
9. University of California–Berkeley (Haas)
University of Chicago
11. Massachusetts Institute of Technology (Sloan)
12. Dartmouth College (Tuck) (NH)
13. University of North Carolina–Chapel Hill (Kenan-Flagler)
14. Indiana University–Bloomington (Kelley)
New York University (Stern)
University of Florida (Warrington)
University of Texas–Austin (McCombs)
18. University of Southern California (Marshall)
19. University of Illinois–Urbana-Champaign
20. Emory University (Goizueta) (GA)
Ohio State University (Fisher)
Purdue University–West Lafayette (Krannert) (IN)
23. Michigan State University (Broad)
University of Virginia (Darden)
25. University of Wisconsin–Madison
26. Carnegie Mellon University (PA)
Cornell University (Johnson) (NY)
作者: crossmoon 时间: 2005-7-1 00:23
7. Op. & Info Management
(Operations and Information Management)
The mission of the Department is to provide educational programs and pursue research activities in the areas of operations and information management and decision-making. Teaching and research in the Department build on the economics of information and electronic markets, coupled with management science and decision modeling technologies. Problems addressed by faculty in the Department include E-business, supply chain management, risk and environmental management, product development, decision support systems, information-based strategy, and decision making under uncertainty for individuals, groups and organizations.
On the teaching side, the Department teaches courses at the Undergraduate, MBA and PhD levels in the area of decision processes (DP), information strategy, systems and economics (ISSE), information and decision technologies and management science (IDT) and operations management (OM). The Fishman Davidson Center and the Risk Management and Decision Processes Center, both closely aligned with the OPIM Department, provide opportunities for students to engage in research on applied problems.
Information: Strategy, Systems, and Economics
The availability of information at an acceptable cost - anywhere, any time, at any speed, and for almost any purpose - has profoundly affected all aspects of management:
By improving the ability to perform detailed customer profitability analyses modern information technology changes the balance between strategies based on scale and strategies based on market micro-segmentation and differential pricing. This has affected marketing strategies in insurance, credit card operations, telecommunications, and numerous other service industries.
By improving performance monitoring capabilities throughout the firm communications technologies alter the balance between centralization and decentralization and the optimal locus of control and decision rights; this has changed the structure of firm's internal control structures as well as the tradeoffs among internal production, external procurement, and joint ventures.
Advances in computing, information storage and retrieval, and communications have improved the quality of customer information throughout the channel and have affected the balance of power among retailers, distributors, and manufacturers or primary suppliers, altering the distribution of profits and the design of appropriate channel strategies. This is restructuring distribution for travel services, and is affecting industries as diverse as retail financial services and consumer packaged goods.
As power continues to shift among retailers, distributors, and manufacturers / primary suppliers, many industries are being forced to deal with restructuring caused by disintermediation resulting from electronic channels.
While these changes are directly driven by information technology, it is the management challenges, and not the underlying technology, that will be addressed by this new inter-disciplinary major.
What is the appropriate production strategy as the balance between local and global production, between internal production and external procurement, and between short term contracting and long term strategic alliances are all altered?
What is the appropriate marketing strategy as the balance shifts between established competitors with dominant share and apparent cost advantages and new entrants with targeted strategies? What pricing strategies are thus enabled? How can information be used to provide enhanced differentiation strategies by allowing more accurate targeting of individualized products and services?
What is the appropriate distribution strategy as disintermediation becomes possible, but intermediaries still retain considerable power over segments of the customer population, and thus will retaliate against premature attempts at bypassing them?
Once appropriate strategies are determined, how can they be implemented and how can the organization be led into its new vision?
These management challenges create a significant opportunity for Business Schools to create a new management focus through an interdisciplinary major that draws upon existing strengths in management, marketing, and information management to create a powerful and innovative interdisciplinary focus on information strategy.
Understanding the strategic aspects of information and information management is being transformed; what were once skills of specialized technologists are now critical aspects of the preparation of all executives. This major will prepare students for careers in consulting and venture capital, and for senior management positions in a wide range of industries already being transformed by the interacting forces of information, globalization, and deregulation.
作者: crossmoon 时间: 2005-7-1 00:24
8. Tech Innovation
Technological advance has been responsible for creating half of the long term economic growth and 80% of productivity improvement in the U.S. over the last fifty years, and is forecast to be the single most important factor in creating business opportunity worldwide in the coming decades. Technological Innovation routinely creates new markets and investment opportunities while at the same time rendering others obsolete. It also transforms our ways of running operations and organizing business so that, the ability to understand and manage the process and its impact has become an essential requirement for business managers regardless of functional specialty. Powerful innovations in, for example, information technology, biotechnology, and advanced materials, have irreversibly changed much of the service and manufacturing sectors and forced aspiring business leaders to develop new skills and an understanding of technological innovation and its impact.
The major, Technological Innovation, is designed to educate leaders for the business environment of the 21st century in which new and emerging technologies will increasingly drive the creation of new businesses and industries. It is targeted to corporate managers, entrepreneurs, consultants and analysts who wish to stay ahead of the curve by profiting from technological innovation by managing its impact. In addition the Technological Innovation program is designed to facilitate participation in the dual-degree program with the School of Engineering and Applied Science. (MBA/MSE) students interested in the graduate program in Management and Technology are accepted and enrolled in two degree programs simultaneously: a 10-course unit MSE program in the school of Engineering and Applied Science .
作者: crossmoon 时间: 2005-7-1 00:25
9. Real Estate
The major consists of three required courses and two electives. While the required courses focus on real estate law, development, and finance, the electives allow students to explore a variety of issues related to real estate. These include real estate economics, advanced real estate finance, real estate entrepreneurship, urban fiscal policy, the relationship between government policy and private economic development, international real estate markets, and the aesthetic and technical considerations of architecture.
The real estate major prepares students to be leaders in the real estate industry and provides the quantitative and qualitative tools necessary for their role in shaping the future of the industry.
作者: xswu 时间: 2005-7-1 13:22
这么全,谢谢了
作者: jk8483 时间: 2007-9-15 19:27
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作者: bobolan 时间: 2007-9-16 14:19
thanks for sharing!
作者: wangjianghua 时间: 2007-9-16 20:28
ding !!!
作者: shje 时间: 2007-12-9 00:14
up!
作者: maojiexi 时间: 2008-5-26 15:53 标题: up
up
作者: xiaomagei 时间: 2008-8-31 08:54
thanks for share
作者: peiyangzhe 时间: 2008-9-1 06:50
谢谢分享!!
作者: braveMBA 时间: 2008-12-26 14:09
谢谢分享!
作者: jpzlove100 时间: 2009-3-3 15:50
谢谢分享
作者: panjinzhang 时间: 2009-3-21 18:27
up
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